Gene's Family Market

Family-Owned Since 1957!


Proud to be your Our Family Brand grocery store in Croton & Grant, Michigan

Stop in - We can't wait to see you again!

You’ll feel like family when you shop at Gene’s Family Market. When you come in and shop our clean store you’ll be greeted by friendly smiles and helpful associates ready to assist you.

Enjoy shopping our well-stocked Meat department where you’ll find a Full-Service Meat Counter ready to custom cut your selection. We offer fresh USDA Choice beef, as well as custom products like Gene’s own store–made sausage, a customer favorite!

Browse favorite name–brand products, along with Made-in-Michigan items and the Our Family® brand, one of the oldest and most established brands in the country, backed by a 200% Freshness Guarantee.

From our deli and bakery experts ready to assist with your next event to our friendly, smiling cashiers and baggers at checkout you'll find the value, quality and experience you're looking for along with the convenience of getting in and out as quickly as you’d like.

And when you come in, don't be surprised if our friendly staff greets you by name! We're ready every day to serve you and make your shopping experience at Gene's the best you've ever had, because that's how family should be treated.

Elliott and Larissa Vanderlaan


History of Gene's Family Market

November 1952

Gene Sorden completed his time in the United States Army and started working at Johnson's Market in Newaygo


1954

Gene Sorden started as a manager at Mumson's Market in Grant, not knowing that it wouldbecome Gene's Market in the future


1955

Gene left Mumson’s to work for Harold's IGA in Newaygo. Here he learned the fine points of the grocery business from one of the best grocers in the area


1957

Gene went to manage the old Mumson’s Market. Fred Vandenbelt and Gene were partners until 1964 when Gene bought Fred's shares


1958

Gene hired a well–known meat cutter in the area, Jim Hepinstall. This was a huge turning point. As Gene's children grew all of them became workers at the store. They started by sorting bottles and worked their way up. When Gene's youngest son started school, Gene's wife Elaine came to the store as produce manager. Now Gene had a meat cutter and a produce manager


1970

Gene built an addition that doubled the store in size. When the addition was built, the size of the staff also doubled


Early 1980s

Dan and Joe (Gene's sons) realized that they needed a larger store


1985

Land was purchased and planning for the new location began


1987

The new location was ready to open with Joe as Manager and Dan as Assistant Meat Manager


1992

The second store in Croton was opened with Dan as Manager


1994

Elaine and Gene both retired from Gene's Family Market


2017

Joe and Dan sold both stores to Elliott and LaRissa Vanderlaan